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Join Naked Rewards online or in-store and as a Naked Member you get 20% off your first order!
Join Naked Rewards and get 20% off your first order!

Loyalty Program Policy



There are many Naked Foodie membership benefits, including:

  • 20% off for your first purchase (look out for an email after sign up!)
  • Loyalty points to redeem exciting products (online)
  • A birthday treat (we love Birthdays)
  • Members only discounts and competitions, including
    • 20% off Naked Mondays
    • 5% off BYO jar (In-store only)
    • Giveaways, Getaways & More!

    Our team is just as excited about promotions and perks for members as you are, so stay tuned for even more coming your way!



    Who doesn't love free money! Give $20 and get $20 when you refer your friends to Naked Foods.

    You can receive your voucher after your friend completes their first purchase! The coupon will be redeemable for any orders with the minimum spend of $50.

    Referral benefits can only be redeemed online.



    Points are earned on every purchase when your membership is presented. Points are awarded based on the net cost of the goods you are purchasing and the product type (rounded down to the nearest point).

    The minimum number of points awarded will be 1 point per dollar spent, each point having a 2-cent value. 

    Simply present your email/phone number to a Naked Foods staff member at the counter or log in when making a purchase online. You must present your email for your rewards account to be identified so that any points being earned by you can be accrued to your account. Points are then added to your account.

    You can check how many points have accrued any time in-store and online.

    After twelve (12) months of inactivity, Points will expire. “Inactivity” is defined as a period in which a Member earns no Points, makes no qualifying purchases, takes no qualifying actions, and redeems no Points.


    You can redeem your points at any time when making a purchase by asking our team member in-store or log in and redeemed online.

    The Naked Foods Loyalty members can redeem their accrued points to purchase product or deduct the accrued monetary value off their sale at any time.

    Points cannot be combined or transferred to any other type of promotion or award. For online purchases, only one promo code can be used at a time. 

    Reward Points can be earned but cannot be redeemed during Naked Monday. Some purchases may be excluded from the Program, at Naked Foods’ discretion.

    Your Naked Foods point balance and any vouchers you redeem through Naked Foods Loyalty program are not transferable to anyone else, or redeemable for cash.

    The terms of the Redemption Offer may vary at Naked Foods’s discretion.



    The Terms and Conditions set out in this document concern the operation of the Naked Foods Loyalty Program, the use of the Naked Foods Loyalty Program and any promotional activity and loyalty transactions that arise as a consequence of the Naked Foods Loyalty Program.

    Individuals who join the Naked Foods Loyalty Program and/or redeem rewards are deemed to have agreed to the Terms and Conditions and are legally bound by the Terms and Conditions.



    By using your member identification (name/ email address) for every purchase you will earn reward points that you can redeem on subsequent visits in exchange for stock or rewards offers for which you are eligible. Being a Loyalty Program member will also mean you’re eligible for other benefits (such as member discount and giveaways) as communicated by Naked Foods from time to time.

    To become a loyalty member with Naked Foods, visit your nearest store or our website - signing up is quick and easy. All loyalty members are required to give their name*, email address* and phone number in order to become a member. 

    The Naked Foods Loyalty program is for both in-store and online use.

    Joining the Naked Foods Loyalty Program will be deemed to be acceptance of these Terms & Conditions.



    In the event of a return/exchange of any eligible purchase that initially earned points, such points will be deducted automatically from the Account that was used for the eligible purchase. Points will be deducted at the same rate as they were earned.

    Upon the return and/or exchange of products awarded through the redemption of points, all redeemed points will be forfeited.



    As Naked Foods is committed to reducing their environmental footprint, we have chosen to keep our membership program free of plastic cards. Instead, you can quote your email address/mobile number at cashier or log in to your account when making a purchase online.


    You may cancel your membership in person at the store or by contacting head office. If membership is cancelled, any remaining points or benefits not already redeemed by the member will be automatically forfeited. Only the named member has the right to cancel the membership. If cancelling via telephone, you will be asked to provide personal details to verify your identity.


    Naked Foods respects your privacy and we recognise the trust you are placing in us through your dealings with us. We collect, store and use your personal information in accordance with the Privacy Act 1988. We will only use your personal information to operate and to provide you with the membership benefits of the Naked Foods Loyalty Program (including postal, email, SMS, Facebook or Instagram communications) and to bring you other member benefits. Please see our Privacy Policy on our website for further information.

    You may access your personal information, by visiting or contacting your nearest store.

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